Ahsur Babil Sumer

Entrepreneurs Ammar Jamal and Manaf Mohamed established Ahsur Babil Sumer- a platform that aims to create an all-in-one purchasing platform for restaurants, hotels, and cafes in Iraq. Their primary objective is to establish an integrated purchasing platform catering to the needs of restaurants, hotels, and cafes within Iraq. Through this platform, these establishments could conveniently place orders for all their raw materials.

The company is driven by the intention to alleviate common challenges experienced by businesses in this sector. These issues include the inconvenience of making numerous daily calls to suppliers, slow deliveries leading to increased costs, the requirement for distinct purchase managers and accountants, absence of proper restocking mechanisms, and the absence of a marketplace for comparing prices.

In a challenging business landscape, their platform emerged as a valuable solution, enabling enterprises to operate more efficiently and make well-informed decisions regarding their product choices. Moreover, the platform connected businesses with a network of reputable suppliers, ensuring confidence in partnering with companies committed to adhering to best practices.

Branded as “Caffeine” which is innovative online platform aimed at simplifying the process of sourcing and procurement of Food and Beverage (F&B) supplies. The platform was established with the objective of connecting F&B businesses with reliable products and creating a seamless experience for all transactions related to F&B supplies.

Caffeine offers a comprehensive range of products to cater to the diverse requirements of the F&B industry. With over 1000 SKUs from over 80 brands, the platform offers everything from food ingredients to equipment and supplies. The platform is designed to be user-friendly, enabling F&B businesses to easily search and compare products, place orders, and manage transactions.

GroFin’s 250K loan helped the company to fulfil its business needs that include the addition of more stock and brands to its current product offerings to cater to the increasing demands of its customers as well as the company need to expand its storage capacity by adding more industrial shelves and increasing its inventory to accommodate new brands.

GroFin’s financing helped the company to manage its stock efficiently and reduce the need for frequent replenishment. Additionally, the expansion of the storage capacity enabled the company to take advantage of bulk purchases and reduce its costs, leading to an increase in its profit margins.

The critical financing received from GroFin through the Northern Iraq Investments has helped the company to remain competitive and meet the evolving demands of the market and guarantee the long-term growth and success of the business.

GroFin through NII aims to provide financial support to established businesses in Northern Iraq, helping them sustain employment opportunities and livelihoods.